0000001812 00000 n -h]}@l]}Zt&vUCs)WBpB51,X9A,i^Z*Z1:$[P?95$SD>?qA#2?8[t)T"+ikAI?6n0a>AH?NM\RwIV6{1P-1X]h1&^:K5-fi2'24yq5, ~X\C&o$h! d30fNz*xF(YPYHWB( HG*%D+`+` Yq&%Stx~PaNsmeV#\dOo?} If not, what can you do to make it more appealing? Building on previous work that has explored, The export performance has been studied to a great extent while fewer researches have focused the export activities of developing countries. 0000008189 00000 n <> ,P Nb+xX603V6. trailer You needto determineif there is a market, if your product is competitive after determining the landed cost, and then the most cost-effectiveandtime-efficient export strategy. A .gov website belongs to an official government organization in the United States. For example, there could be differentshipping costs, tariffs,andregulationsaffecting your business. 0000003296 00000 n 0000008225 00000 n Themarket trends and outlook for your industry in that country. Any required product changes (andassociated costs) to comply with the destination countrys regulations and standards. 0000011855 00000 n 0000036765 00000 n Academia.edu no longer supports Internet Explorer. It is important to critically review and assess if the potentialexport destination is suitable for your product or service. The advantage of primary market researchis that youtailoritto your companys needs and specific questions. Results from a sample of Australian firms show that, By clicking accept or continuing to use the site, you agree to the terms outlined in our. Is your price point appealing within the market? <<9e8d7253322d214889bca17bb4189269>]>> This article reviews, Export sales are an important route to growth for the small-to-medium sized firm. Find and analyze foreign import statistics by country to see which countries are importing your type(s) of products. u89;`W;f`2}op;FYN(/;WxR^{+nz.h0^ rqX<=RMg9/DGtkgF!nbXg @xY,;\4[nwS G 0000008723 00000 n 1g endstream endobj 105 0 obj 852 endobj 106 0 obj << /Filter /FlateDecode /Length 105 0 R >> stream CV$yOR9P]C^?O/1^w}v~|}rt to go back to the article page.Or contact our What are the required standards, testing, and certifications? 0000008943 00000 n 0000001128 00000 n HTMo8WH-bOqo]EvOEL'je)fIIcH gyI Vn $Ai&SC@$M|6V|``} ?! 0000007495 00000 n Also consider complementary products, especially if your HScodeis very general. HuT8+:ts$X;8vC{niT[OR|{to=;xTJDJD*3,eQ=:~uY)lE#Ng9,8k startxref trailer << /Size 130 /Info 90 0 R /Root 92 0 R /Prev 197862 /ID[<07c265f0253966110dc8b4bc8cb53f39><07c265f0253966110dc8b4bc8cb53f39>] >> startxref 0 %%EOF 92 0 obj << /Type /Catalog /Pages 88 0 R /OpenAction 93 0 R /PageMode /UseThumbs >> endobj 93 0 obj << /S /GoTo /D [ 94 0 R /FitH -32768 ] >> endobj 128 0 obj << /S 117 /T 206 /Filter /FlateDecode /Length 129 0 R >> stream Sorry, preview is currently unavailable. Generic, This study investigates the issue of balancing the benefits gained through standardized strategies with those achievable when adapting to local conditions. 0000023219 00000 n Look for trends to see if the import market is expanding or declining over the last few years. 0000001575 00000 n 91 0 obj << /Linearized 1 /O 94 /H [ 1287 310 ] /L 199810 /E 50776 /N 17 /T 197872 >> endobj xref 91 39 0000000016 00000 n Review U.S. and state export level data, available through, Consistent market growth, and/or industry sector growthin the other country, Specific regionwithin the countryto target instead of the whole country, Demand for your type of product or related products to gauge overall consumption trends, Presence of local or other international competitors, Environment for your marketing material(costs of translation, does your products name translate accurately? It analyses the association between export performance on the one hand and export marketing, In light of certain important gaps observed in the export marketing literature, a study was conducted to investigate the presence of significant differences in the profile and behaviour between the, Export performance research has proliferated in the last decade. 0000011877 00000 n We use cookies to help provide and enhance our service and tailor content and ads. 111 0 obj<>stream External links to other Internet sites should not be construed as an endorsement of the views or privacy policies contained therein. %PDF-1.3 6jg6h!6 JwO/=[{lZ=B{ R^Sj%r7awO'@lQP/D'AyhX/bRK8n+,LW)P\L&.#=]DVmQQfag&M4^W7MruZc64LL`T}bHd dt{=h&EIw[5-+rk']H/FD~8C_v &. 286-316, DOI(10.1108/RIBS-12-2017-0119), (published online on 7-11-2018), Exploring channel internalization among Spanish exporters, Information sources for new ventures in the Turkish clothing export industry, The internationalisation of high performing UK high-tech SMEs: a study of planned and unplanned strategies, An Empirical Investigation of Perceptions of Export Barriers Using Mental Models Theory An Empirical Investigation of Perceptions of Export Barriers Using Mental Models Theory, Internationalisation, Regionalisation and Africas Economic Growth Strategies, Effect of marketing research on Iranian companies exports, International Journal of Scientific Management and Development, DO DISTRIBUTORS REALLY KNOW THE PRODUCT? For countries, look up data on population size and makeup, per capita income, and production levels by industry. These resources range from U.S. government sitestomultinational organizations such as the United Nations,to foreign government sites. 0000082196 00000 n 0000003010 00000 n This site contains PDF documents. Growing of international trade and sales activity in the global market has caused increasing attention to the determinants of the export performance of firms. 0000003471 00000 n This information tends to beless expensive, and in some cases, free. That does not necessarily mean it is not a good market for your products, but that additional research is required to look at market conditions. Do your products (or their labeling or packaging) need to be modified for one or more markets? Antecedents and consequences of firms export marketing strategy, Impact of marketing effectiveness and capabilities, and export market orientation on export performance: Evidence from Turkey, Management influence on the export performance of firms: A review of the empirical literature 1989 - 2009, European Perspectives on Export Performance Determinants: An Exploratory Study, On The Role Of Management Commitment In Export Performance: A Meta-Analysis, The Influence of Export Marketing Strategy Determinants on Firm Export Performance: A Review of Empirical literatures Between 1993-2010, Resources and international marketing strategy in export firms, The Influence of the Fit of Export Marketing Strategy and Competitive Strategy on Export Performance from Mediation and Moderation Perspectives, Export Product Strategy Fit and Performance: An Empirical Investigation, Investigating the Influence of Firm Characteristics on Export Marketing Strategies and Export Performance, Marketing Strategy-Performance Relationship: An Investigation of the Empirical Link in Export Market Ventures, Successful Export Marketing Management: Some Empirical Evidence, The effects of transfer of marketing methods on export performance: an empirical examination, Export market expansion strategy: Differences between market concentration and market spreading, The determinants of export performance: a review of the empirical literature between 1987 and 1997, Product and Promotion Adaptation in Export Ventures: An Empirical Investigation, The Export Development Process: An Integrative Review of Empirical Models, The impact of export strategy on export sales performance, Impact of Export Market Expansion Strategy on Export Performance, The Influence of New Product Factors on Export Propensity and Performance: An Empirical Analysis, The purpose of this study is to investigate the relationships among organizational factors (export market experience, international commitment), external environment (competitive intensity), export. 0000003835 00000 n The competitive landscapefor your industry/product in that country,and potentially in region. Or contact our 0000001287 00000 n 0000057172 00000 n support team who will be happy to help. 0000009924 00000 n Significant progress has been made in developing better theory and knowledge of the export performance of firms. 0000004946 00000 n Copyright 2020 Elsevier B.V. or its licensors or contributors. If you have a problem obtaining your download, click 0000023298 00000 n 0000001325 00000 n The role of inward FDI in internationalization of six affiliates in Estonia: a network perspective, International competitiveness and trade promotion policy from a network perspective, The Internationalization of Internet-Enabled Entrepreneurial Firms: Evidence from Europe and North America, Differences between high- and low-performing exporting firms in a developing country, Firm internationalisation and export incentives from a Middle Eastern perspective, Internet Use for Exporting Purpose: The Challenge for Greek SMEs, SUCCESS FACTORS IN THE ACTIVE INTERNATIONALIZATION OF SMALL AND MEDIUM SOFTWARE ENTERPRISES: A CASE STUDY FROM BRAZIL, A generation perspective on small firm internationalization: From traditional exporters and flexible specialists to born globals, Marketing issues for business-to-business firms entering emerging markets: an investigation among Italian companies in Eastern Europe, Export Emergence of Differentiated Goods from Developing Countries: Four Argentine Cases *, Interactive (networked) internationalization: the case of Swedish firms, Lifting the Domestic Veil: The Challenges of Exporting Differentiated Goods Across the Development Divide, Entry in a psychically distant market::: Finnish small and medium-sized software firms in Japan, Typologies of internationalisation pathways of SMEs: What is new?, by Dafnis N. Coudounaris, Review of International Business and Strategy, Vol. Whatis the landed cost, or total export price? 0000023741 00000 n @Za 2!L10[g] fg 63 endstream endobj 129 0 obj 194 endobj 94 0 obj << /Type /Page /Parent 87 0 R /Resources 95 0 R /Contents [ 104 0 R 106 0 R 108 0 R 112 0 R 114 0 R 116 0 R 118 0 R 125 0 R ] /Thumb 50 0 R /MediaBox [ 0 0 594 792 ] /CropBox [ 0 0 594 792 ] /Rotate 0 >> endobj 95 0 obj << /ProcSet [ /PDF /Text /ImageB ] /Font << /F1 97 0 R /F2 103 0 R /F3 101 0 R /F4 110 0 R >> /XObject << /Im1 126 0 R /Im2 127 0 R >> /ExtGState << /GS1 121 0 R >> /ColorSpace << /Cs5 98 0 R >> >> endobj 96 0 obj << /Type /FontDescriptor /Ascent 694 /CapHeight 662 /Descent -215 /Flags 34 /FontBBox [ -166 -215 1008 717 ] /FontName /ABOCIH+AdvTT5843c571 /ItalicAngle 0 /StemV 0 /XHeight 447 /CharSet (/parenleft/nine/R/f/colon/S/parenright/h/semicolon/U/i/asterisk/endash/g\ /j/V/less/plus/k/equal/K/W/comma/m/l/X/hyphen/o/Y/question/period/p/n/Z/\ P/at/slash/q/T/dieresis/B/zero/r/A/C/one/s/D/a/two/t/G/three/x/u/H/N/I/E\ /four/v/dollar/F/J/five/w/quoteleft/L/percent/emdash/six/d/y/b/M/z/seven\ /O/c/quoteright/eight/e/Q) /FontFile3 120 0 R >> endobj 97 0 obj << /Type /Font /Subtype /Type1 /FirstChar 33 /LastChar 177 /Widths [ 322 406 500 500 822 770 177 322 322 500 562 250 322 250 270 500 500 500 500 500 500 500 500 500 500 270 270 562 562 562 437 916 718 666 666 718 604 552 718 718 322 385 718 604 885 718 718 552 718 666 552 604 718 718 937 718 718 604 322 270 322 468 500 322 437 500 437 500 437 322 500 500 270 270 500 270 770 500 500 500 500 322 385 270 500 500 718 500 500 437 479 197 479 531 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 322 322 0 0 0 500 1000 0 0 0 0 0 0 0 0 0 0 500 500 0 0 0 0 322 0 0 0 0 322 0 0 0 541 ] /Encoding /WinAnsiEncoding /BaseFont /ABOCIH+AdvTT5843c571 /FontDescriptor 96 0 R >> endobj 98 0 obj [ /CalRGB << /WhitePoint [ 0.9505 1 1.089 ] /Gamma [ 2.2222 2.2222 2.2222 ] /Matrix [ 0.4124 0.2126 0.0193 0.3576 0.7152 0.1192 0.1805 0.0722 0.9505 ] >> ] endobj 99 0 obj 835 endobj 100 0 obj << /Type /FontDescriptor /Ascent 662 /CapHeight 662 /Descent -215 /Flags 34 /FontBBox [ -184 -225 1009 701 ] /FontName /ABOCJK+AdvTT2cba4af3.B /ItalicAngle 0 /StemV 0 /XHeight 456 /CharSet (/u/one/A/g/v/two/m/b/C/w/three/o/d/c/R/l/y/four/p/e/S/n/five/f/period/r/\ six/h/F/s/a/i/seven/L/t/M) /FontFile3 124 0 R >> endobj 101 0 obj << /Type /Font /Subtype /Type1 /FirstChar 33 /LastChar 177 /Widths [ 322 552 500 500 1000 822 270 322 322 500 562 250 322 250 270 500 500 500 500 500 500 500 500 500 500 322 322 562 562 562 500 927 718 666 718 718 666 604 770 770 385 500 770 666 937 718 770 604 770 718 552 666 718 718 1000 718 718 666 322 270 322 572 500 322 500 552 437 552 437 322 500 552 270 322 552 270 822 552 500 552 552 437 385 322 552 500 718 500 500 437 385 218 385 510 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 500 500 0 0 0 0 0 0 0 0 0 0 0 0 0 541 ] /Encoding /WinAnsiEncoding /BaseFont /ABOCJK+AdvTT2cba4af3.B /FontDescriptor 100 0 R >> endobj 102 0 obj << /Type /FontDescriptor /Ascent 694 /CapHeight 662 /Descent -215 /Flags 34 /FontBBox [ -188 -215 986 700 ] /FontName /ABOCIP+AdvTTf90d833a.I /ItalicAngle 0 /StemV 0 /XHeight 441 /CharSet (/z/n/one/A/k/O/two/m/x/three/o/K/R/parenleft/p/four/S/E/parenright/T/fiv\ e/U/g/B/r/six/b/C/s/a/seven/c/l/comma/D/t/e/hyphen/u/f/I/v/period/colon/\ h/P/J/Z/F/w/slash/d/endash/i/L/y/N/zero/M) /FontFile3 123 0 R >> endobj 103 0 obj << /Type /Font /Subtype /Type1 /FirstChar 33 /LastChar 177 /Widths [ 322 416 500 500 822 770 208 322 322 500 666 250 322 250 270 500 500 500 500 500 500 500 500 500 500 322 322 666 666 666 500 916 604 604 666 718 604 604 718 718 322 437 666 552 822 666 718 604 718 604 500 552 718 604 822 604 552 552 385 270 385 416 500 322 500 500 437 500 437 270 500 500 270 270 437 270 718 500 500 500 500 385 385 270 500 437 666 437 437 385 395 270 395 531 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 500 0 0 0 0 0 0 0 0 0 0 0 500 500 0 0 0 0 0 0 0 0 0 322 0 0 0 541 ] /Encoding /WinAnsiEncoding /BaseFont /ABOCIP+AdvTTf90d833a.I /FontDescriptor 102 0 R >> endobj 104 0 obj << /Filter /FlateDecode /Length 99 0 R >> stream

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